First, we took a trip around East London, looking at the best properties it had to offer, then we analysed North London, deciding on our top 5 locations in that distinct pocket of London. With locations ranging from bachelor pad-style homes in Brixton, to architect-designed new builds in Wimbledon, this week we bring you our top 5 trendiest shoot locations in South London.
As the name suggests, Japandi design refers to the blend of Scandinavian and Japanese interior styles. Why would you blend these two unlikely trends? Well, they’re both actually fairly similar and promote similar core tenets, in fact elevating each other. If you want to get to grips with this ever popular design trend, make sure you read on as we deep dive into the trend’s characteristics, why Scandi and Japanese blend so well together and how to get it right in your own home.
In our fifth edition of the classic spot the difference, we bring you Spratts Factory. As always, it’s all a bit of fun, but if you can find all ten differences, you could get a half-price booking fee on your next shoot in August! Top tip – most of them are pretty obvious…
The past two years have undoubtedly seen home decor Instagram accounts boom like never before. Lockdown had the world evaluating every inch of their homes; and where do you find inspiration in the 21st century? Instagram! Home decor accounts on Instagram are having their moment and for good reason – there are tens of thousands of accounts showcasing every style imaginable, all under the setting of someone’s real home. Not only do these accounts show how they style certain pieces, but many of them give you tips and tricks, ranging from how to style on a budget, to how to style in limited space and so much more. So check out our top 9 accounts to follow this year.
Welcome to the first edition of our new spot the difference series, this week at Marilyn. It’s all a bit of fun, but anyone who can find all ten differences and send them to us before the next edition goes live is welcome to a half price booking fee on their next shoot!
As 2021 rapidly draws to a close, we thought we’d provide one last chance to populate your mood boards with breathtaking interior inspiration. What a year it has been for taking on new properties! Read on to check out our top five for November; you’ll be hard-pressed to find a more varied and eclectic mix of properties. From architect-designed new builds in London, to renovated barns and tropical family homes oozing with colour, there is something for everyone this month.
In the second installment of ‘In Conversation with’ we caught up with Louise Hardy and Nick Barr of Dacres. This time we chatted about their jobs as musicians and artists and whether they had any impact on the overall design of their South East London Home – Dacres.
As always at the start of a new month, we like to give you a rundown of our latest and greatest properties. Throughout June, the influx of brilliant residential properties has been immense, with locations ranging from country houses to vast Neo-Georgian family homes. Read on to check out the full range of our top five new locations for July.
In contrast to the actual meaning of the word, modern or modernist design has its feet firmly planted in the evolution of the 20th century. Taking inspiration from movements of the time, modern design is a fuss free design style that works on clean lines, a minimal aesthetic and function before form. Within this article we are going to take you on a journey through the history of this iconic design style, the influences upon it and the core components that it comprises of today.
Minimalistic interior design incorporates clean lines, reduced clutter, monochromatic colour tones and simplicity at its heart – the idea behind minimalist design is ‘less is more’. While there are benefits and challenges to achieving this look, when designing a minimalist space, stick to a few key fundamentals.
You may have come across the term ‘shoot location’ before; perhaps seeing it written, or used in conversation, without being sure what it really means. Well, we are here to explain what it is, and more importantly, what separates the good from the bad!
If we look at interior design as a concept that begins with human experience, taking into consideration the emotional, physical and mental needs of people, then it is a human-centred reflection of how we live today. Since today we are taking new approaches to the promotion of health, welfare and sustainable living it is intuitive to see and understand why biophilia has become such an influential and popular trend in interior design.
It’s no secret that 2020 has thrown the rule book out the window on almost every aspect of life and society. And, while we haven’t seen a complete upheaval of ideas in the world of interior design, there has been a shift in focus. So check out this weeks interior design trend that we put into the spotlight, Industrial Design.
Top Tips – Interior Photography and the Difference Between Professional Photography and Doing it Yourself
Interior photography is a complicated subject that does, if done well, require a variety of skills. When trying to show off the relevant features that set apart your property from the next, like room size, period features and the amount of natural light it possesses, merely using a smartphone camera is probably not going to …
With the gentrification of nearly every corner of London, and despite many people saying that it has stomped out vast amounts of culture, it has opened the door for sways of people to move further out from the city centre. With East London the first place to get gentrified, by now it has gone full …
Here at 1st Option we have never been short of unique and striking properties, ranging from the most incredible family homes to styled studios all the way to renovated gin distilleries. Since lockdown we may have had to put things on hold as shooting was not possible to continue, however, since the easing of lockdown …
This month we were lucky enough to catch up with Lucy, the owner of our marvellous property Minton House. We spoke all about the renovation that she and her partner Dan designed to create what we now see today. The results truly are spectacular! I’ve seen your transformation pictures and it’s truly remarkable! What made …
We got to catch up with one of our amazing location owners Elisabeth who owns Spratts Factory. Spratts Factory was once a dog treat factory and was a huge design project for Elisabeth. The results are simply fantastic! Find out more below! What was your design inspiration for Spratts Factory? We pulled inspiration from many different places …
Following on from our incredible house tour of Celine, with the fabulous owner Celine Da Silva, looking at the design elements within her home, why it’s been styled in such a way and any challenges she faced during the process; we sat down with her for a short interview to pick her brains about her favourite features, areas and why her home is the perfect shoot location.
Following on from our incredible house tour of Honeycomb, with the owner and director Mark Dolan, looking at the the features that make his home unique, his favourite elements and the challenges he faced throughout the renovation process; we sat down with him for a short interview to pick his brains about his favourite features, areas and why his home is the perfect shoot location
Carrying on in the same vein as the rest of the year, June saw us take on a wealth of fantastic shoot locations. Ranging from industrial barn conversions in Warwickshire, to eclectic family homes in North West London, there’s something for everyone this month. Your next shoot location could be on this list, so make sure you stick with us as we jump into our top five for June.
Following on from our incredible video tour of Nash, with the owner and outstanding interior designer Stephen Nash, looking at the the features that make his style unique, his favourite elements and the challenges he faced throughout the renovation process; we sat down with him for a short interview to pick his brains about his favourite features, areas and places on earth.
If you live in London, you’ll be well aware of the age-old debate; which is the trendiest part of London? East Londoners think it is them, South Londoners think they’re having their time in the sun and West Londoners will point to their wealth for status. Today, however, we’re going to check out North London and see if they the trendiest properties in London.
A new year often brings many changes with it, one change it can’t bring, however, is the amount of incredible new locations that flow through our doors on a monthly basis. Following on from the outstanding end to 2021, we have been incredibly lucky to welcome a multitude of amazing new locations. Check out our top five for February here.
Long gone are the days when country design embodied dimly lit, dark farmhouses with ubiquitous amounts of knitted tea cosies, traditional florals and checkered prints. Country design has grown immeasurably over the last few decades, differing from the traditional interpretations, modern country design allows for playful and nuanced elements that are creating an idyllic classic.Read on as we explore the design style in more detail.
When choosing a location for a photoshoot, (whether that be portrait, product or lifestyle) there will always be tons of complexities that go into the choice. When it comes to choosing a location for a fashion shoot, it gets a whole lot harder. Read on to check out our diverse range of locations that are ideal for fashion shoots.
At the start of the month, as always, we like to give you the opportunity to glean your eyes over some of our latest and greatest properties turned shoot locations last month. Throughout May, the influx of breathtaking residential properties has been received like never before. With properties ranging from sublime Victorian villas, to substantial new builds with acres of land, there is a shoot location to fit any brief.
In the 20th Century, Art Deco was one of the most exciting, ground-breaking and influential design styles the world had ever seen and as so, still has a huge influence on interior design in the 21st century. As a design style, Art Deco is elegant, opulent, functional and modern and although it was actually first …
Shabby chic, also known as vintage or country chic, is one of the more interesting design styles around grabbing your eye through its use of mixing a lived in worn look with elegance, charm and beauty. It may seem like a bit of a juxtaposition, fusing elegant and beautiful with worn in and stripped back, however, this is exactly why it does work. Check out an in depth view here
Over the past few months we have been lucky enough to take on some of the most gorgeous and eye-catching properties we’ve seen this year. With an array of new locations ranging from vineyards to hotels, November has seen some truly remarkable locations enter our books. Read on to see five of our favourites.
Although traditional locations can and do often fit the shoot brief perfectly, there is sometimes a place and time for something a little more unusual. Fortunately, working in London, one of the most diverse creative hubs in the world, we are lucky enough to be able to represent some of the most interesting and quirky locations the capital has to offer. So sit back and check out our top 5 unique spaces.
Registering your property with a Location Agency can be an incredibly thrilling, exciting and rewarding process, mentally as well as financially. However, before you get into the rigmarole you should go in with your eyes open knowing exactly what to expect, which should help to make the whole process as seamless as possible. It’s also important to bear in mind that 1st Option have incredibly high standards when it comes to arranging shoots for clients, so before deciding whether or not to register check out our top tips to ensure you’ll be able to keep these standards with us.
When you think of London, what springs to mind? Big Ben & the Houses of Parliament? The East End and Pie and Mash? At the end of the day, however many things may come to your mind, one thing that should never be missed off your list is London’s iconic skyline. One of the most …
As we enter the ninth week of lockdown there is a slightly different feeling in the air of London. Whether that be from the reduced amount of pollution in the air or more likely, the easing of lockdown and the impending return to life as we know it, there is definitely something on the horizon …
Whether your taste leans more towards minimalism with crisp colour tones and clean lines or a bold aesthetic utilising colour, patterns and texture, you’re sure to find a style that inspires you here. Sit back and take a look at 10 amazing interior stylists and creatives that you should already be following.
Continuing on our ‘In Conversation with..’ series is one of our amazing Location Owners Jane Cumberbatch of Palace Road. Jane is not only an Interior Stylist but has multiple books all about interior design, cooking and so much more.
2019 has come to a close and we are looking forward to the year ahead. Here at 1st Option we have had a very busy start to the year, but that doesn’t stop us having a look back with fond memories of our favourite shoots from 2019. With so many highlights, it was hard to …
Pushing the Boat out – have a look at some of the quirky things people are doing around our Capital with old boats…
Whether you’re on the hunt for a river-based bar, restaurant, museum, hotel or even a photo shoot and filming location, it might surprise you to learn just how versatile old boats can be
The return of retro is upon us; following years of ‘greige’ and ‘fast fashion’ design trends leading the race, ‘retro’ is currently having a massive revival. Offering a great alternative to the fast homeware trend, people are now appreciating original, retro and vintage pieces for their classic design and durability. Stick with us as we deep dive into the trend, its origins, key characteristics, why it’s currently so popular and how to get it right in your own home.
n our sixth edition of the classic spot the difference, we bring you Tulum. As always, it’s all a bit of fun, but if you can find all ten differences, you could get a half-price booking fee on your next shoot in September! Top tip – most of them are pretty obvious…
After what feels like a lifetime of ‘greige’ living rooms, paired with carefully positioned coffee table books, next to the same arrangement of Diptyque or Jo Malone candles, it’s a pleasant change of pace to see maximalist design entering the mainstream again. Read on if you’d like to leran about what this design style is, its key characteristics, design tips and unpack where it came from and why it’s so popular right now.
In the first episode of our new video series, ‘My Home My Haven’, the wonderful Stephen, who is an incredible interior designer and owns our fabulous location Nash, takes you on a tour of the house, highlighting the features that make his style unique, his favourite elements and the challenges faced throughout the renovation process. If you are interested in design, this is a must watch, with a wealth of insightful, interesting and truly fascinating tips, tricks and stories!
In this second part of our interview with Ed Reeve of Blackwood House, we sat down to talk about his design style, how it influenced his one-of-a-kind home and the work that went into building such a unique property. Read on for some fascinating insights into the iconic property.
At the start of a new month, we like to rifle through the previous, to cherry-pick the best locations we had register with us for your perusal. October was an incredible month for new locations, with properties ranging from stately homes in Greater London, to classic architect-designed houses in the Surrey Hills. Read on as we break down our top five for October, giving you a wide selection of remarkable properties to shoot at.
This month we’ve taken on a whole host of new properties, resulting in one of the toughest top five’s we’ve ever had. This month expect to see properties ranging from farmhouses in Wales, to penthouses in London and converted barns in Kent, to Victorian Villas in South West London. If you have been keeping up with our top five series this year, you’ll certainly want to stay with us today, as we get into the top five for September.
To many, coastal design encompasses blue and white everything – with seashells, glass bottles and anchors galore. If this is you, we can totally relate. Based on the name, it makes sense that coastal design incorporates these elements, however these elements are actually more typical of nautical décor. Coastal is decidedly less kitschy than nautical design. In its simplest definition, coastal design is beachy. Soft tones, a clean aesthetic and tons of natural light prevail, read on as we dig a little deeper into coastal design and its core principles.
When living in a small house or apartment, decorating can feel like an impossible task. Accommodating everything is where the challenge lies, but is also where the fun is. Whether you live in a studio apartment and want to make the most of the whole space, or you have a tight room within your house, there are tons of design ideas that can make your space feel much larger than it actually is. Check out our top tips for maximising space in your home.
As we start to welcome friends and family back into our lives. Now is the perfect time to get that needed garden inspiration, in anticipation of the glorious summer parties we will all be having. Read on to check out twelve much needed design ideas, to get your garden ready for summer.
Another month has gone by, and again, what a month it has been for taking on new locations. As we approach the end of March, it is fair to say it has been another stellar month. We have been lucky enough to take on a whole host of impressive locations, ranging from exquisite residential properties, to quirky bars and charming family homes, to a garden you’ll never forget. Check them out here.
Following on from the impressive end to 2020, the start of this year has been no different when it comes to taking on new properties. We have been incredibly lucky over this past month taking on some incredible new residential properties, bringing a fan favourite back to your screens and seeing the takeover and revamp …
Grandmillennial or ‘Granny Chic’ style may be a new concept to many above the age of 40, however, thanks to the ever cyclical nature of trends plus Instagram’s ability to show you the same monotonous things over and over again, many millennials in their 20’s and early 30’s have dipped into their grandparents living rooms for inspiration and created a new interior design style that has taken the world by storm, Grandmillennial style.
With summer slowly leaving us for yet another year, the last couple of weeks of sunshine have left us dreaming of a few more weeks of sun before the long winter inevitably takes hold. Because of this, it got us looking back at our properties that feature swimming pools, hoping for one last day to be able to use them. So while its still relatively hot lets check out our top 5
Ten days have now passed since our Prime Minister, Boris Johnson, announced that there would be certain measures taken by the Government and Police Forces to ease aspects of this nationwide lockdown that has gripped us for the past nine weeks. People are now allowed to come into contact with other individuals, as long as …
With the majority of the world currently bound between the four walls of their own home, it’s easy to pick apart features that you perhaps have had issues with for many years, however, haven’t had the time to scrupulously inspect. If you are struggling to find that needed inspiration, then worry no more, as we have collated some of the best home decor and interior design accounts Instagram has to offer.
While these strange times may seem long and arduous, perhaps even mundane, nearing monotonous and boring, it could be easy to fall into a slump with a lack of purpose and drive. Here at 1st Option we’ve put together our list of our favourite films and books that might help you while those hours away.
As winter’s ever harsh grasp slowly untangles itself for another year, a duly welcome spring rears its head and we say hello to longer days, shed loads of sunshine and in due course, the luscious greenery that we have oh so come to associate with spring. With warmer days ahead, it will very soon be …
As quickly as summer came around this year, it was gone. However, following summers fleeting appearance in 2019 it has brought winter to our doorstep a lot quicker than we would have first thought. Although winter has its downsides with copious amounts of people longing for the sun to show its head again, what it …
We’re back with our monthly instalment of top new locations for your perusal. As always, if you’re looking to be the first to shoot at some of the best new location homes that are entering the market, this is the place to be. Last month we saw two industry heavyweights return with their new shoot locations, as well as three differing family homes, all offering premium features, eclectic furnishings and bundles of space for unique and creative shooting opportunities. So, without giving too much away, let’s jump straight into it with our top five for September.
We’re back with our monthly instalment, looking at our top five new locations to have registered with us over the last month. August was another cracking month, taking on a gorgeous array of differing family homes across the capital. If you’re after sleek or eclectic, colourful or contemporary, we have you covered this month. Read on for more…
In our fourth edition of the classic spot the difference, we bring you Billie. As always, it’s all a bit of fun, but if you can find all ten differences you could get a half-price booking fee on your next shoot this June! Top tip – most of them are pretty easy… 🙂
In our third edition of the classic spot the difference, we bring you Store Cupboard. As always, it’s all a bit of fun, but the lucky so and so who can find all ten differences before the end of May will receive a half-price booking fee on their next shoot! Will it be you?
It’s that time of the month again; when we like to give you the lowdown on the top properties that came through our doors in March. With properties ranging from textile factory conversions to architect-designed new builds in South East London, as always we have a little something to cover all angles. So check out our top five for March here.
We recently sat down with Ed Reeve, the owner of the Iconic Blackwood House, situated in North London. In an incredibly insightful interview, we spoke to Ed about his job as an architectural photographer, his design style, how he built his incredible home and what it’s like to be a shoot location owner. Read on to get the full scoop from part 1 of the interview.
Following our last article exploring the best ways to maximise a small space, we are now delivering our top design ideas to utilise larger spaces. While larger spaces have many advantages, including space for more furniture and entertaining, they come with their own set of challenges and issues. So how to make the most of a large space? Read on to get your design cues for large rooms of all shapes and sizes and you’ll be a master designer in no time.
Whether it’s lunch, landscapes or locations, the question everyone is constantly asking – is it Instagrammable? Instagram has long developed from the vocational app that people used to connect with their friends, through the medium of picture. Today we see over 1 billion people using the app monthly, so we decided to help you achieve your personal and business goals with our most Instagrammable locations.
With the easing of restrictions coinciding with the return of hotter days, what better time to get back out and shoot in some of our more summery locations. With shoot locations ranging from large manor houses, equipped with vast gardens, to glass cubes, situated in the heart of London. Whatever the brief is, we are sure to have it covered over the next few months, with a selection of summer essentials!
What is interior design for you? Staying on-trend? Being ahead of the trends? Or celebrating your individuality, creativity and personality? Whatever it means to you, one thing that’s for sure is that thanks to the diverse range of styles that have been brought to our shores over the years, the UK has been left with an eclectic mix of styles, making it one of the most prominent style hubs across the globe. Check out our brief guide into the most popular trends across the UK right now.
At some point in your life you will have come across Bohemian design whether you know it or not. Often referred to as Boho, the style is light and bright featuring many patterns and layers that will leave a lasting impression that you can’t forget. The word itself refers to someone who is typically socially …
With 2020 finally behind us, I don’t think anyone is looking back with particularly fond memories. With the ushering of a new year, however, we do say goodbye to what went before and with that comes new trends to look forward to in the coming year. While 2020 said hello to biophilic design, maximalism and …
Typified by its use of muted colour palettes, wooden floors and furnishings, minimalism and a clutter free aesthetic, Scandinavian design has been at the forefront of interior design for many years now. While the style came to worldwide prominence in the 1950’s and then again in the 90’s, its causation goes a long way back and is steeped in history.
Over the years, The Open House London Weekend has become the highlight of the architecture and design calendar. For the past 30 years London has opened its doors to nearly 800 buildings, inviting around 250,000 people every year, giving them the opportunity to snoop around some of the cities most spectacular architectural landmarks. While this …
We always get asked what separates a shoot location from a regular property, what exactly is it you look for when taking on new locations? despite their not being a short answer if you are thinking of registering your property but have been unsure what companies might be looking for, then read on as we share our insights and break it down for you.
Edwardian Architecture (1901- 1918) Following the flamboyance of the Victorian era, saw the emergence of a new era and architectural style, Edwardian. Characterised by a period of revivalism, the Edwardian era was heavily influenced by the Medieval, Baroque and Georgian movements of the past, taking inspiration from all, creating properties with a mishmash of styles …
For the last two months life has ground to a halt, shops have closed, businesses have shut their doors and staff have been made to work from home. Everyone has had to adjust to a new way of life, doing their bit by staying at home to protect the NHS and save lives. Because of …
In these uncertain times it’s important to remain as positive as we can and most importantly take the necessary precautions to stay safe.
It’s a difficult time for all industries and individuals right now, and we just want everyone to know here at 1st Option we are taking this situation extremely seriously, and doing our upmost to follow the government’s advice.
With the ushering of a new decade well and truly behind us, we find ourselves pondering what will come next? As everyone knows, eventually all good things come to an end and are replaced by new ideas, concepts and designs. This is translatable to all aspects of society and none more so than in the …
Many of the location owners that we represent have been lucky enough to experience the thrill of seeing their own home on the big (or small) screen over the years. Most recently, our beautiful property ‘Crystal’ was hired to feature in one of the most popular ITV dramas of the moment, Marcella.
Following on from our incredible house tour of Roma, with the fabulous owner Marta Vilella-Vila, looking at the the features that make her home unique, her favourite elements and the challenges she faced throughout the renovation process; we sat down with her for a short interview to pick her brains about her favourite features, areas and why her home is the perfect shoot location.
With spring’s dew and rain well and truly behind us and temperatures soaring into the high 30’s, there has never been a better time to get out into the garden! Ranging from London family homes with enchanting gardens, to country estates with the best views you’ll see this year, we just had to give a rundown of our best gardens to shoot at in 2022.
It’s that time of the month again! When we give you our monthly round up of the best locations to register with us over the last month. This month, we decided to opt for five family homes that differ greatly from one to the next. Make sure you read on to check out the locations, ranging from grand designs style homes, to vast renovated period properties; as always, we have all bases covered for you here.